Secret Service

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AUCKLAND, Today: A month after Phantom Billstickers’ first digital screens were switched on, the data shows thousands of walkers pass them daily.

Bigger = Better

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AUCKLAND, Today: Investment in large-format out-of-home has been proven to boost brand sentiment metrics, as well as raise overall campaign awareness, a new study – released by JCDecaux – reveals.

Wanted

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AUCKLAND, Today: Publicis Groupe’s NZ agencies are doing better than many in containing the post-Covid damage. Publicis Media NZ, and MBM both confirmed to M+AD this morning that they have no redundancies to report.

True Grit

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AUCKLAND, Today: Former Uber executive AJ Tills has returned to NZ as the first chief marketing officer of Crimson Global Academy – a newly registered online high school.